Digimarc Corporation, a leading supplier of digital watermarking technologies and solutions, and AlpVision, an emerging leader in brand protection and anti-counterfeiting solutions headquartered in Switzerland, are joining forces with a worldwide strategic licence agreement. The agreement enables Digimarc to benefit from AlpVision’s expertise in brand protection security solutions and provides AlpVision with a gateway to the US market.

“We are pleased to partner with AlpVision in support of their efforts to provide brand protection and anti-counterfeiting solutions for customers in pharmaceuticals and other industries,” said Digimarc’s CEO, Bruce Davis. “AlpVision is a leader in commercialising invisible digital marking to detect counterfeiting, and has an impressive list of customers and partners across a wide range of industries. We look forward to working with them in the launch of their US office and marketing initiatives.”

“Digimarc’s patent portfolio features a number of very valuable approaches to support our goal of providing novel, innovative technologies, products and services to our customers in the US and around the world,” said Fred Jordan, CEO of AlpVision. “We look forward to a long, successful relationship with Digimarc, working together to strengthen our position in the market for anti-counterfeiting applications and services.”