Fully recyclable packaging – good green cred or unsustainable smokescreen?

Andrew Streeter: "People are beginning to using words like fully recyclable and probably stretching the point. It is not used as a smokescreen as such, but more as a marketing claim – it is opportunistic."
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Recycling at a school fete in Japan, where consumers are savvy recyclers. -
This jar shows that, just because it is recyclable, it doesn't always mean it... -
Andrew Streeter of Pack-Track, a Datamonitor research service and packaging...