Brand Security
Unmask the FakesThe fight against counterfeit drug sales comes up against many obstacles.
Fakes Target Top BrandsCounterfeiters target brands in practically all sectors of the economy, with luxury goods particularly vulnerable.
Holographics to the RescueCounterfeit packaging, often concealing an inferior product, is a growing problem across all industries.
A Brands ManifestoBrands are very valuable to the UK economy and more needs to be done by the government to protect them.
Packaging a PunchBrand identity and packaging are intrinsically linked, but even iconic designs sometimes need updating to match the needs...
Combating CounterfeitersThe amount of fake drugs is increasing, as the opportunity for financial gain blinds some to the consequences for patient...
Intelligent DesignThe possibilities that smart packaging offers are vast and unpredictable.
Counterfeit: Stemming The TideThe proliferation of counterfeit goods around the world in the last few years has forced producers to change how they do...
Intelligent packaging excites consumersThe potential benefits of RFID are still to be fully understood by both manufacturers and consumers.
Diminishing the Risks of Counterfeit Drugs
For the first time in over a decade, counterfeit medicines have been discovered in the UK supply chain.
Making RFID AffordableRFID promises many potential benefits to industry, as it facilitates tracking of items, stocktaking and ordering.
Designing smart labelsA recognition tag on an existing anaesthetic represents an early groundbreaking example of the use of radio frequency i...
New trends in security packagingNew security-enhancing packaging steals the show at Pack Expo Las Vegas 2003.
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