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Inside Packaging Magazine: Issue 18 | September 2014

Laser labelling technology has arrived allowing manufacturers to print information straight onto the fruit skin. We talk to the developers of this new technology to find out more.

In the latest issue of Inside Packaging we also profile Pots & Co to learn about its ceramic pudding pots, discover some of the latest beer trends from industry experts at the Canadean beer conference, as well as talking to Dassault Systèmes about their virtual store.

Moreover, we learn about a new cup holder that promises to make multi-tasking easier and discover how even in tough economic times, brands still look for new ways for consumers to experience luxury products.

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In this issue

The Tattooed Tangerine
Laser labelling technology allows brands to print straight on to the fruit surface without damaging the skin. Stephanie Phillips speaks to the developers of this new technology.
Click here to read the full article.

Colourful Ceramics
In a dessert market crowded with newcomers, Pots & Co stands out with its range of handmade puddings in ceramic pots. Stephanie Phillips finds out more about the inventive company.
Click here to read the full article.

On Brand
As the leading beer industry officials gathered at the Canadean International Beer Strategies Conference in Rome, Inside Drinks spoke to industry experts at the about the latest trends in beer packaging, product design and sustainability.
Click here to read the full article.

Packaging in a Virtual World
Creating life-like shelving mock-ups can be expensive but, what if it is done in 3D and virtual reality? Matt Burgess speaks to Dassault Systèmes about its virtual store.
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A Gripping Solution
Trying to juggle documents, mobiles and a drink all at once is rarely a good idea, but a new invention could simplify that hectic routine. Sonia Sharma profiles the handy Handle-It.
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Unfolding the Luxury Packaging Market
Even in tough economic times brands continue to seek new ways for consumers to experience luxury. Steve McAdam, vice president of creative services at Leo Luxe, discusses how brand packaging designs must adapt to remain competitive.
Click here to read the full article.

Next Issue: November 2014

The Indie Beer Can Festival is the first UK-wide search for the very best independent beer in cans. We take a look at gallery of the finalists’ designs and ask what sets the winner apart from the rest.

We take a look at how Evian developed its new innovation in packaging, the Evian Drop, a 20cl, use once bottle, targeted at consumers on the go who want a quick drink to ease their thirst.

We also take a look behind the scenes at the Danone Research packaging centre and find out how a new antimicrobial technology could help the UK poultry industry’s current crisis.

Moreover, we take a look at the top manufacturers in the African packaging industry and ask whether having a consistent, enduring brand design is better than having countless redesigns.

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