Thermoformed packaging products manufacturer Placon has redesigned its HomeFresh rotisserie chicken container, in a bid to cut down its overall usage of petroleum-based resins.
Placon's two-piece container has a tight-fitting polypropylene lid and base.
The company aims to reengineer the packaging using a calcium carbonate (CaCO3) filler in the container's base, in order to reduce petroleum-based resins.
According to the US-based company CaCO3, which is an inorganic mineral filler, is commonly used in polypropylene food packaging containers as it possesses various beneficial attributes.
Placon director of sales - stock products Jeff Lucash said for eco-conscious consumer and retailer sustainability will continue to be a large driver of food packaging choices.
"Companies are continuously in the market for packaging that meets a number of important criteria - from being functional to having shelf impact all while meeting sustainability objectives," Lucash said.
The chemically inert, food-safe filler has led to improvements in the product's mechanical properties, besides supplanting the usage of petroleum-based, virgin material.
"Throughout our development process, it was important for us to design a package that not only reduced our carbon footprint, but equally importantly, would not sacrifice what has made the containers so popular - their strong visual appeal and structural integrity," Lucash added.
Placon designs and manufactures thermoformed packaging products as well as environmentally-friendly extruded sheet materials for the retail, food and medical markets.
Image: The two-piece HomeFresh Rotisserie Chicken Container has a tight-fitting polypropylene lid and base; Photo: Courtesy of Vocus PRW Holdings, LLC/ Placon