Why premium packaging sells
Premium packaging is the art of presenting products in a way that delights the senses and adds value—without ever feeling…
All articles by Oumar Fofana
Oumar Fofana
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Recycling gets an AI upgrade
Artificial intelligence (AI) is revolutionising recycling by transforming material recovery facilities (MRFs) and assisting brands in designing packaging that is…
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The rise of single-material packaging
In recent years, the packaging industry has faced mounting pressure to reduce its environmental impact. One promising solution gaining traction…
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Labels that sell: packaging as a brand weapon
Packaging is more than a simple container; it’s a powerful brand tool that speaks to consumers before they ever lift…
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Packaging innovations driving global consumption
Innovative packaging is quietly reshaping how people around the world consume goods. Creative developments—from biodegradable films to smart labels—are not…
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The rise of connected food packaging
Connected packaging is revolutionising the food industry by turning traditional packaging into interactive, data-rich touchpoints that engage consumers and streamline…
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The AI revolution in packaging and paper
Generative AI (Gen AI) is no longer a concept of the future—it is increasingly shaping industries, creating new possibilities for…
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Inside the cannabis packaging market
The cannabis packaging market has grown into a vital part of the legal cannabis industry, shaping how products are presented,…
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Pharma packaging goes green
The pharmaceutical industry is undergoing a significant transformation, with sustainability becoming a central focus in packaging practices. As environmental concerns…
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PFAS-free packaging: navigating EU regulations
Per- and polyfluoroalkyl substances (PFAS), often termed "forever chemicals," are synthetic compounds known for their persistence in the environment and…