Consumers push for plastic-free food packaging at sports events
Major sporting events are facing growing pressure to reduce packaging waste as consumers increasingly demand alternatives to single-use plastics. Stadiums,…
24 Jun 2026
Country of origin is becoming a powerful packaging asset
Packaging is shifting from a branding surface into a credibility system, with country of origin emerging as a key driver of trust, differentiation and purchase intent. GlobalData research highlights that…
24 Jun 2026
Speed becomes the new packaging battleground
Packaging competition is changing. For many years, success in the industry was measured by manufacturing scale, plant capacity and cost efficiency. The companies that could produce the most packs at…
23 Jun 2026
EU issues guidance on what counts as packaging
A paper cup may look like packaging, but under European law that is not always the case. The European Commission has published long-awaited guidance explaining how businesses should interpret the…
22 Jun 2026
Consumers no longer trust ‘premium’—packaging must prove it
GlobalData’s TrendSights “Connoisseurship” research shows a clear shift in global consumer behaviour: packaging can no longer rely on terms like “premium”, “artisan” or “handcrafted” to justify value. Instead, consumers increasingly…
22 Jun 2026
How AI is making packaging smarter and less wasteful
Packaging is becoming more than a protective layer around products. It is turning into a digital tool that helps brands reduce waste, improve efficiency and connect directly with customers. At…
19 Jun 2026
Bio-based packaging goes mainstream
Packaging is changing in a quiet but important way. Across factories, design studios and supply chains, companies are replacing fossil-based plastics with materials made from plants. What once looked like…