The mission of anti-counterfeiting technology centres on one theme: fight against crime. From the first attempts to the multi-tiered measures of today, the war goes on with U-NICA at the forefront.
U-NICA Group is a market leader for innovative brand protection and authentication solutions, assisting large companies in their efforts to combat illegal trade, counterfeiting and the grey market.
We offer high-performance digital brand protection and customer engagement products in one complete solution.
U-NICA believes brands represent a strong value. It is our belief that the trust value must be protected.
Security solutions and end-to-end protection for packaging and products
To achieve adequate security and end-to-end protection throughout the value-chain, a balanced approach is needed between a selection of features and technology. In addition, it is important to gain and maintain control over processes throughout organisational units.
A methodical approach is required that involves all stakeholders and is supported by consulting, with technology, applications and integration knowledge.
When all processes from design, throughout production to logistics, marketing and distribution and up to the handover to the customer are covered, well defined trusted zones result where the authenticity of a brand is secured.
Because advances are not exclusive to development of protective measures, U-NICA group is determined to focus on truly innovative global product protection solutions with its digital multi-level security for brand owners, retailers, and consumers. We ensure you’re always one step ahead of counterfeiters.
Product authentication solutions
For brands as well for its customers we provide the power to authenticate products and at the same time allowing new engagement experience.
It is the platform to orchestrate all aspects from protection to enforcement and enhancement of the brand value. As such, it can integrate with applications of service providers, including brand manufacturers and printers, as well as with specific applications of specific departments such as legal, design and logistics.
scryptoTRACE® suite is a new, off-the-shelf software solution to protect brand value. It allows customers to check items using their smartphone to verify genuine products and identify fakes.
About U-NICA Group
Based in Landquart, Switzerland, U-NICA aims to protect and enhance brand value, focussing on providing digital security and authentication solutions. We offer the best of digital brand protection, as well as customer engagement products, in a complete solution.
The goal of any business is to sell products that make its consumers satisfied. This could be in regards to wellness in the pharmaceutical industry or to be trendy in the luxury industry.
Fears are growing that the internet is becoming the key outlet for fake consumer goods distribution that is becoming increasingly difficult to track and cease.
The scryptoTRACE suite is a holistic brand protection solution that incorporates a variety of measures to maintain a company’s brand and product reputation.
If you want to protect your reputation, it is essential to take action against counterfeiters who will try to copy your products.
Cracking down on counterfeiters is only possible with a deeper perspective on brand security that allows us to appreciate every facet of product protection.
U-NICA offers cutting-edge identification methods that go beyond serial numbers and are immune to weak entries in a data hierarchy.
Join U-NICA's presentation during the fourth Anti-Counterfeit and Brand Protection Asia Summit 2021 to get insides of scryptoTRACE®, U-NICA’s sophisticated smartphone-based anti-counterfeit solutions that fight successfully against counterfeit.
The current pandemic is a new opportunity for criminals. Fast increasing numbers in online purchases and the upcoming distribution of Covid-19 vaccines are great threats for our civilisation.