Sustainable packaging solution provider Amcor has introduced new packaging for Huggies Eco Protect nappies in Peru.
The packaging, featuring 30% recycled materials, was launched in partnership with Kimberly-Clark.
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This initiative aims to offer a more sustainable packaging option for the hypoallergenic nappies, which are made with certified, plant-based fibres.
The innovative packaging solution is part of a concerted effort by both companies to support a circular economy.
The bags are made from recycled plastic film that can be reused as a raw material, maintaining performance while ensuring minimal impact on visual appeal.
Huggies Andes region marketing director Carolina Gormezano said: “A recent Mintel survey shows 39% of Peruvians prefer sustainable packaging, highlighting the importance of the circular economy. By reducing, reusing and recycling materials, we can minimise waste and protect our planet.”
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By GlobalDataFlexible plastics are known for their versatility and lightweight properties, which make them suitable for a range of packaging applications.
The development of more sustainable packaging solutions using recycled plastic films has resulted in reducing energy consumption by 30%, carbon footprint by 23% and water usage by 23% compared to standard packaging.
Amcor Latin America marketing director Laetitia Sanchez said: “We are proud to collaborate with Kimberly-Clark in designing solutions that meet consumer needs and contribute to the circular economy.”
This partnership reflects a growing trend in the packaging industry towards more environmentally friendly solutions.
Recently, Amcor announced the launch of a one-litre polyethylene terephthalate carbonated soft drink bottle made entirely from post-consumer recycled material.
