Aluminium packaging provider Ball Corporation has partnered with Açaí Motion, a Brazilian brand of natural energy drinks, to introduce a new line of sustainable aluminium cans, certified by the Aluminium Stewardship Initiative (ASI).
The new ASI-certified cans ensure that rigorous environmental, social, and governance practices are being followed throughout the products’ production chain, from mining to manufacturing.
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The certification promotes transparency and sustainable responsibility, allowing consumers to make informed choices.
The cans’ design features Ball’s exclusive internal coating technology, which maintains the beverage’s flavour and nutritional value while extending its shelf life.
This aligns with consumer expectations and provides Açaí Motion with a competitive edge in the market, Ball said.
This partnership supports a circular economy in the beverage packaging sector.
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By GlobalDataBall South America sustainability director Tamires Silvestre said: “At Ball, we are committed to delivering innovative solutions that combine sustainability and performance.
“Our collaboration with Açaí Motion is a perfect example of how we can support visionary brands in expanding their businesses globally with responsible, high-performance packaging.”
Ball’s strategic partnership with Açaí Motion, which has presence in over 60 countries, supports the latter’s aim to meet increasing global demand and reinforce its market presence.
The brand’s natural energy drink, made from sustainably harvested açaí and guarana, is noted for its healthy composition, being free of taurine and relatively low in sugar.
Açaí Motion founder and chair Rafael Aun Ming said: “The partnership with Ball allows us to take our product to new levels of quality and sustainability. Having our beverages packaged in ASI-certified cans is a crucial competitive advantage in the global market.”
Last month, Ball reported net sales of $3.09bn for the first quarter of 2025, marking a 7.7% rise from $2.87bn in the same period last year.
