View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. News
January 10, 2018

Ball launches new slim 15cl can for beverage packaging

Packaging company Ball has expanded its beverage packaging range in Europe with the addition of a new can format.

Packaging company Ball has expanded its beverage packaging range in Europe with the addition of a new can format.

Free Whitepaper
img

What is the impact of China’s Zero-COVID lockdowns on economic activity, consumer goods and the foodservice industry?

While wanting to protect the country from being overwhelmed by Omicron, China’s adherence to a Zero-COVID policy is resulting in a significant economic downturn. COVID outbreaks in Shanghai, Beijing and many other Chinese cities will impact 2022’s economic growth as consumers and businesses experience rolling lockdowns, leading to a slowdown in domestic and international supply chains. China’s Zero-COVID policy is having a demonstrable impact on consumer-facing industries. Access GlobalData’s new whitepaper, China in 2022: the impact of China’s Zero-COVID lockdowns on economic activity, consumer goods and the foodservice industry, to examine the current situation in Shanghai and other cities in China, to better understand the worst-affected industry sectors, foodservice in particular, and to explore potential growth opportunities as China recovers. The white paper covers:
  • Which multinational companies have been affected?
  • What is the effect of lockdowns on foodservice?
  • What is the effect of lockdowns on Chinese ports?
  • Spotlight on Shanghai: what is the situation there?
  • How have Chinese consumers reacted?
  • How might the Chinese government react?
  • What are the potential growth opportunities?
by GlobalData
Enter your details here to receive your free Whitepaper.

The new slim 15cl can has been launched to cater to European consumers’ demand for smaller packaging formats that provide portion control and portability.

Claimed to be smallest in its range, the can will be manufactured at the Naro Fominsk facility in Russia and distributed worldwide.

“The new can size is a prime example of Ball extending its range in order to meet the demands of its customers.”

The smallest can has been designed for packaging juice, water and coffee, as well as for the adult mixers market.

It can also be distributed in aircrafts and vending machines for beverage brands intended for children.

Ball Russian sales manager Irina Dolyanovskaya said: “At first, we assumed that the 15cl size would be most convenient for strong alcohol or vodka, particularly within the Russian market.

“However, we are actually seeing that this can format is also appealing to the newer canned beverage categories such as juices, waters and cold brew coffees.”

Customers seeking to create sample size cans for marketing activities and events can also use the smallest can.

Ball marketing and strategic planning director Ana Neale said: “The new can size is a prime example of Ball extending its range in order to meet the demands of its customers.

“Ensuring that we understand and respond to consumer trends and market-specific regulations is a key part of this.”

Ball provides sustainable packaging solutions for the beverage, food and household  sectors, as well as aerospace and other technologies and services, primarily for the US Government.

The company and its subsidiaries employ 18,450 people worldwide.

Related Companies

Free Whitepaper
img

What is the impact of China’s Zero-COVID lockdowns on economic activity, consumer goods and the foodservice industry?

While wanting to protect the country from being overwhelmed by Omicron, China’s adherence to a Zero-COVID policy is resulting in a significant economic downturn. COVID outbreaks in Shanghai, Beijing and many other Chinese cities will impact 2022’s economic growth as consumers and businesses experience rolling lockdowns, leading to a slowdown in domestic and international supply chains. China’s Zero-COVID policy is having a demonstrable impact on consumer-facing industries. Access GlobalData’s new whitepaper, China in 2022: the impact of China’s Zero-COVID lockdowns on economic activity, consumer goods and the foodservice industry, to examine the current situation in Shanghai and other cities in China, to better understand the worst-affected industry sectors, foodservice in particular, and to explore potential growth opportunities as China recovers. The white paper covers:
  • Which multinational companies have been affected?
  • What is the effect of lockdowns on foodservice?
  • What is the effect of lockdowns on Chinese ports?
  • Spotlight on Shanghai: what is the situation there?
  • How have Chinese consumers reacted?
  • How might the Chinese government react?
  • What are the potential growth opportunities?
by GlobalData
Enter your details here to receive your free Whitepaper.

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Friday. The packaging industry's most comprehensive news and information delivered every month.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Packaging Gateway