Bluetriton has partnered with 1% for the Planet. Credit: BlueTriton Brands/PR Newswire.

Water and beverage company BlueTriton has enhanced its sustainability commitment with the launch of its new aluminium bottle packaging. 

The new bottle will be rolled out across five of its brands, including Poland Spring, Deer Park, Ice Mountain, Arrowhead, and Pure Life.  

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This initiative aligns with the company’s 2030 Sustainability Goals, which aim for all packaging to be 100% recyclable, reusable, or compostable. 

BlueTriton CMO Kheri Holland Tillman said: “We’re excited to offer the brands our customers have loved for generations in sleek new aluminium bottles. 

“This packaging exemplifies BlueTriton’s long-term commitment to sustainability and being responsible water stewards.” 

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In addition, the company partners with 1% for the Planet, an environmentally focused global network of businesses, to ensure that sales of the new bottles will benefit environmental organisations. 

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This collaboration is part of BlueTriton’s broader commitment to environmental stewardship, which includes maintaining resilient water sourcing and protecting watersheds and wetlands. 

BlueTriton’s efforts extend to a team of National Resource Managers, comprising geologists, hydrogeologists, and engineers, who work to understand and sustain the company’s water resources.  

These initiatives are designed to support long-term sustainability and ensure the availability of healthy hydration for future generations. 

1% for the Planet CEO Kate Williams said: “We’re thrilled to welcome BlueTriton to our growing network of changemakers that are doing vital work to help protect our planet and serve our communities. 

“We applaud BlueTriton’s efforts and commitment to ensuring all communities can access safe, sustainably sourced drinking water while giving back to the natural resources providing it.”