Specialty label, security and packaging solutions provider CCL Industries has revealed its plan for a strategic new capacity investment at its Innovia Films unit.

As part of the investment, the company will install a new 6m co-extrusion line at one of its continental European facilities.

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The new multi-layer line will manufacture hybrid polyolefin film named as “Ecofloat”.

The shrink films allow labels from PET bottles and other types of plastic containers to separate easily in the recycling process. It also helps enable bottle-to-bottle circularity.

With most of the capital deployed in 2021, the capacity will come online in early 2022.

Innovia and CCL Food & Beverage business president Guenther Birkner said: “Many consumers and brand owners value the convenience and reclose capability of plastic bottles and containers but also recognise these can no longer clutter the world’s waste streams and must become circular in use.

“Easy removability of labels to avoid contaminating post-consumer resins is therefore mission critical and our exciting new, proprietary Ecofloat development brings a unique solution to this industry dilemma.

“We anticipate a considerable portion of the new capacity will be used internally by our CCL Label operations, which supply many of the world’s leading brands.”

Operating 183 production facilities in 42 countries, CCL Industries is a converter of pressure sensitive and specialty extruded film materials for consumer packaging, healthcare & chemicals markets and more.

In September this year, CCL Industries committed to make packaged goods to be recyclable, reusable or compostable by 2025 and cut waste by level 90% globally by 2025.