US-based restaurant chain Creamline has selected packaged water company Boxed Water Is Better to make the transition from plastic bottled water to 100% recyclable and paper-based cartons.
This move is part of the company’s efforts to slash plastic pollution across its operations.
Creamline managing partner Harris Mayer-Selinger said: “We feed a lot of people at Chelsea Market and have always been conscious of the waste that our business generates.
“That’s why we have used fully compostable packaging from day one and made every effort to recycle the single-use plastic from the bottled water we served.
“Now, thanks to our partnership with Boxed Water, we are able to expand our sustainability efforts by preventing 24,000 plastic bottles from being discarded in our restaurant each year.”
The restaurant chain has also introduced compostable cups and packaging, eliminated plastic straws and more in its restaurants.
Headquartered in Michigan, Boxed Water offers bottled water packed in recycled paper cartons. It currently operates filling locations in Michigan and Utah.
In an effort to raise awareness of the plastic pollution, the company introduced the Ditch the Plastic campaign this year by asking consumers to stop using plastic bottles for 30 days.
Boxed Water chief marketing officer Rob Koenen said: “After cleaning beaches, we realised the actual scope of the plastic problem. Cleaning beaches is a great start, but people around the world need to stop buying plastic altogether because we couldn’t keep up.
“Our goal with this campaign is to remove a minimum of one million bottles from the world this summer.”
In April, Boxed Water signed a contract to assist US-based restaurant chain Zeeks Pizza to eliminate plastic water bottles from its operations.