Mainetti has introduced its M-Film flexible packaging range for retail and apparel customers.
The portfolio forms part of its work on circular economy goals and environmental issues in the retail supply chain.
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The line-up covers different packaging formats, including recyclable plastic and Forest Stewardship Council (FSC)-certified paper-based options.
Mainetti supplies packaging products and services to brands such as Amazon, Gap, Columbia Sportswear, and Lululemon.
The M-Film range includes nine material alternatives.
Among them, M-FILM Bio-Based uses renewable biomass such as sugarcane. Made with bio-based polyethylene (PE), it is intended to reduce reliance on fossil-based plastic.
Mainetti said the material has the same performance as conventional PE and described it as carbon-negative over its full lifecycle.
M-FILM Pulp is produced from FSC-certified wood pulp and is presented as a non-fossil fuel-based option.
According to the company, it is compostable and intended for retail applications.
Mainetti said it is heat-sealable, lightweight, print-ready and anti-static, and also acts as a barrier against oxygen, moisture and aroma.
M-FILM Dissolve is a water-soluble film made from polyvinyl alcohol (PVOH). The company said it is resistant to tearing and puncturing, dissolves fully in water or composting systems, and does not leave microplastics behind.
M-FILM Recycled is a low-density polyethylene (LDPE) film made from up to 100% recycled polymer.
Mainetti said it offers an alternative to virgin plastic and maintains a high level of transparency comparable with non-recycled material.
Production of the new range takes place across 14 Mainetti facilities.
Mainetti chief product and commercial officer Jeffrey Hsu said: “Sustainability means something different to every retailer and brand we work with.
“For some, it means moving away from fossil-based materials entirely or adopting more compostable solutions. For others, it’s about partnering with a packaging provider that can scale their offering to meet their ambitions. With M-Film, we’ve built a portfolio flexible enough to meet brands wherever their sustainability priorities sit.”
The launch adds to Mainetti’s flexible packaging activities. Earlier this year, the company expanded its paper hanging solutions via investment in manufacturing capacity in Asia.
