US-based packaging and merchandising company Menasha Packaging has agreed to purchase the assets of Color-Box, a business unit of integrated packaging supplier Georgia-Pacific.

Color-Box manufactures corrugated packaging specialising in high-graphic boxes to companies across the US.

The company supplies a full range of packaging solutions, including containerboard, corrugated boxes and sheets, recyclable mailers for e-commerce, and high-graphic packaging.

It was founded in 2000 and currently employs a total of 550 people across three facilities located in Indiana, Mississippi and California.

The deal is intended to strengthen Menasha Packaging’s geographical presence and product offerings.

Menasha Packaging Company president Mike Riegsecker said: “Menasha Packaging and Color-Box are a great fit, and we are excited about the opportunities ahead.

“Color-Box will expand our geographic footprint and provide additional graphics, design and structural packaging options for our customers.

“Color-Box’s business culture also strongly aligns with Menasha Packaging’s, with a priority on safety and employee wellbeing, excellence in serving customers and a focus on innovative solutions.”

The deal is scheduled to complete later this year. The financial terms of the transaction have not been disclosed.

Based in Neenah, Wisconsin, Menasha Packaging is a retail-focused packaging and merchandising solutions provider.

The company specialises in designing, printing and manufacturing graphic packaging, displays and merchandising products for both in-store and online retail operations.

It serves companies in the food, beverage, consumer products, industrial and automotive, health and beauty, over-the-counter pharmaceutical and electronics sectors.

Menasha Packaging operates a network of more than 50 facilities across North America and employs around 3,800 people in total.

Besides its Color-Box business, Georgia-Pacific owns Hummingbird, a business that offers digital printing for packaging companies.

The company claims its recycling subsidiary is among the world’s largest traders of paper, metal and plastics, having helped the US recycle approximately 65% of its paper and around 90% of its corrugated material.