Metsä Board has introduced MetsäBoard Pro FBB Go, a new folding boxboard aimed at food and pharmaceutical packaging applications in Europe.
Alongside the launch, the company is rolling out a delivery system designed to provide custom-cut sheets with short lead times for customers across the region.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The MetsäBoard Pro FBB Go grade is produced at the company’s Husum facility in Sweden and converted to specific formats at its Netherlands sheeting and distribution hub.
The product is intended to meet requirements for consistent quality and regulatory compliance in both the food and pharmaceutical sectors, highlighted the company.
It does not contain optical brightening agents (OBA) and includes hard sizing, making it suitable for use in frozen food packaging.
The company also notes that the production process at Husum uses a significant proportion of fossil-free energy, with potential environmental benefits such as reduced carbon footprint through lightweighting.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataThe new delivery options include FastTrack Service, which provides folding boxboard sheets within three weeks in Europe, and ExpressTrack Service for deliveries in under ten days.
These services are set up to support supply chain flexibility and limit the need for surplus stock among converters and brand owners.
Metsä Board Europe Sales VP Maarten Florizoone said: “Our customers operate in environments where demand can shift quickly. With MetsäBoard Pro FBB Go and our new service concept, we are making production smoother, planning more predictable and supply chains more resilient – creating a real competitive advantage for our customers in Europe.”
Last month, Metsä Board announced plans for a new Packaging Design Studio in Milan, Italy, which is scheduled to commence operations in mid-2026.
