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December 17, 2021

Iceland to use recyclable barrier paper packaging from Mondi

The British retailer aims to eliminate plastic packaging across its operations by the end of 2023.

British supermarket chain Iceland is to replace the packaging for several of its product ranges with functional barrier paper from Mondi.

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The barrier paper is made from renewable resources and can be easily recycled in existing waste streams, thereby supporting a circular economy.

The puncture-resistant packaging is designed to offer complete product protection without compromising shelf life.

Mondi extrusion solutions sales and business development director Falk Paulsen said: “Iceland has set out ambitious sustainability targets and has already made great strides in reducing plastic packaging.

“Mondi’s functional barrier paper uses a wafer-thin coating that provides all the necessary barriers to keep food fresh and can still be recycled.

“It is a pleasure to be working with Iceland on their range of frozen food products.”

Iceland has already begun selling its frozen chicken dippers range in the new recyclable packaging.

The changes are expected to reduce the retailer’s plastic usage by 80%.

The company aims to remove all plastic packaging from its operations by the end of 2023.

Iceland packaging, quality and food safety head Stuart Lendrum said: “We’ve been bold in our aims to remove plastic: we were the first UK retailer to publish our plastic footprint, along with our pledge to ultimately become plastic-free.

“To deliver on this ‘Doing it Right’ promise, we knew we would need the expertise of global packaging suppliers like Mondi.

“Their collaborative EcoSolutions approach meant that our teams worked together to consider all elements of the product manufacturing and delivery journey.

“We now have a sustainable solution that is efficient to use, protects the products and meets the expectations of our customers.”

Earlier this month, Mondi opened a packaging testing laboratory in the Czech Republic.

The laboratory features a range of testing equipment to simulate several impacts on packed goods, including compression, dropping, vibration and clamping.

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For the packaging industry to achieve a sustainable future, it needs to dramatically increase circularity and the reuse of materials. While shifting from a linear economy to a circular model will take time, there are already actions that brands, manufacturers, and converters can already take to help make a difference. This document by Siegwerk – a global leader in inks and coatings for packaging – delves into solving the plastic paradox, looks at the relevance of bioplastics, and sets out ways to not only achieve circularity in packaging but also make it economically viable. Furthermore, the document goes into detail on how printing inks and coatings are vital for enabling circularity in packaging. Ultimately, the packaging system needs to be reconfigured for a circular future. And consumers are expecting the packaging industry to play its part in progress. To take the first step towards circularity, download this document.
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