Slush

UK-based 4 Aces has agreed to provide 9oz polyethylene terephthalate (PET) tubs to iced products manufacturer Snowshock to support its new product launch.

Expected to be supplied in mid-2016, 9oz will be used to pack Snowshock’s new ice-cream offering.

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The tubs will be provided throughout the summer, while the ice-cream is being trialled.

Snowshock expects the ice-cream to be popular at shops and leisure centres during the summer season.

Launched in 2001, 4 Aces currently provides around one million branded PET cups each year to Snowshock’s flavoured slush drinks.

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The company also supplies clear 300ml and 440ml cups for Snowshock’s Frappino iced coffee and chocolate drinks.

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"With 4 Aces’s help we have been able to source the best packaging to complement this product rather than settle for ‘off the shelf’ tubs."

Snowshock managing director Peter Campbell said: "We are constantly looking for ways to exceed customer expectation and the introduction of an ice-cream takes our current offering to a whole new level.

"With 4 Aces’s help we have been able to source the best packaging to complement this product rather than settle for ‘off the shelf’ tubs, which makes a huge difference when you are supplying a new product and you have one chance to get the launch right.

"It’s this level of support and flexibility that enables us to try new things like the ice-cream, comfortable in the knowledge that we can easily increase the volume and customise the packaging, depending on the popularity of the product, to meet demand."

Image: 4 Aces provides a range of clear 300ml and 440ml cups for Snowshock’s Frappino iced coffee and chocolate drinks. Photo: courtesy of 4 Aces.