Global specialty materials company Celanese has unveiled plans to launch a new extrusion coating material for food packaging and other applications.

Named Ateva ExtruBond ethylene vinyl acetate (EVA), the packaging and thermal lamination polymer will offer various grades suitable for packaging food and lids, as well as laminating documents and gift cards.

Celanese EVA Polymers global business development manager Stephanie Barden said: "Where manufacturing speed is critical, we’ve created a material that allows converters to run lines both faster and more efficiently to improve machine utilisation and increase a converter’s capacity.

"We formulated Ateva ExtruBond EVA to hit this sweet spot with a chemical makeup that provides a much stronger bond to substrates commonly used in packaging and lamination processes."

"We’ve created a material that allows converters to run lines both faster and more efficiently to improve machine utilisation and increase a converter’s capacity."

The ultra-adhesive material is said to be safe for packaging and preserving food, film or tubing.

It was created using a combination of polymer properties, technical expertise and regulatory knowledge.

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According to Celanese, the new polymer technology enhances adhesion to deliver a reliable bond during the extrusion coating process, resulting in increased line speeds.

The company will provide assistance and regulatory support to new customers throughout the product development process up to commercialisation.

Celanese employs approximately 7,000 employees worldwide, and had net sales of $5.7bn in 2015.