GMG, a leading developer and supplier of high-end colour management software solutions, announces that matchmycolor LLC and GMG have entered a cooperation agreement, designed to enhance precision and efficiency in global colour management.

With its novel approach, this new partnership connects all participants in the colour supply chain, including brand owners, designers, printers and converters. Applying its own model, GMG uses unique spectral colour data from matchmycolor to improve the accuracy and quality of color proofs.

Suitable for all print processes, substrates and applications, the combined systems cover every stage from design, through to specification, production, approval and certification, right to supply of the finished product. Fast, seamless data communication channels are now in place, allowing users everywhere in the world to manage colour products and transmit information instantly.

Judy van de Langkruis, managing partner, matchmycolor LLC, explains: "Our innovative cloud-based color communication software ideally complements GMG color management software. The respective industry players have complete ownership of colour data as well as full control over both spot and process colours, and this helps them to achieve high and consistent product quality."

"This partnership allows a more integrated and consistent colour workflow with GMG colour management solutions for packaging service providers, including prepress and designers. Mutual and new customers in the packaging industry will greatly benefit from this close cooperation", says Victor Asseiceiro, Director Business Unit Packaging at GMG.