Once again, ingenious packaging ideas demonstrated the diversity of carton – probably the most sustainable of all packaging materials. At the Pro Carton awards the winner in the Beverage category was a straightforward box with clean lines to display the decanter, while at the same time retaining an element of mystery and reflecting the prestige of the product.
The reverse side of Korsnäs Carry was used for the body of the box to best present the nature aspects, while the banner is printed on the white part of the support. The jury commented: “In a market dominated by high-quality print and finishes, the simplicity of the design has an immediate impact.”
Pro Carton is the European Association of Carton and Cartonboard manufacturers. The annual awards are regarded as one of the most distinguished in this field. The year 2009 saw the highest number of entries in the history of the awards: 122 entries from no less than 12 countries.
- Carton producer: Van Genechten Packaging
- End user: De Luze
- Cartonboard manufacturer: Korsnäs