Ardagh Metal Packaging (AMP), a subsidiary of Irish packaging company Ardagh Group, has acquired a majority stake in Swiss printing start-up NOMOQ.

Based in Zürich, NOMOQ provides digital printing solutions for aluminium beverage cans.

The company’s printed cans feature millions of colours and shades, as well as several finishes such as matte, gloss and selective gloss.

The acquisition aims to expand AMP’s digital print offering for customers in Europe.

It comes after AMP acquired Canadian digital printing company Hart Print in 2021 in an effort to expand its business in North America.

The financial terms of the transaction have not been disclosed.

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Ardagh Metal Packaging CEO Oliver Graham said: “This latest step in our investment programme is a perfect fit for us, especially following the successful integration of Hart Print in North America, which encouraged us to seek a similar model in Europe.

“NOMOQ’s offer is innovative, customer-centric and extraordinarily flexible – areas in which AMP has established a great reputation.

“Their dedication to creating outstanding packaging for customers of all sizes will enhance our ability to serve early-growth customers in the European market and extend our offering to established customers too.”

In addition to supporting customers in new markets, NOMOQ will allow larger producers to pilot new products and implement short-term event-based marketing campaigns.

Customers can also run special editions irrespective of batch size.

NOMOQ founder and CEO Peter Stein said: “Our ambition since day one has been to help create compelling and unique packaging for all, and to make it easy for customers to transform the sustainable and functional beverage can into an ingenious creative canvas even at the smallest batch sizes while delivering highest product quality.

“With the help of AMP’s unrivalled expertise and global reach, we can now take our mission to the next level.”