US-based labelling and packaging materials company Avery Dennison is giving a grant of $200,000 to the Rainforest Alliance to support sustainable forestry in Honduras.

The funds will be used to promote best practices in forestry management in line with Forest Stewardship Council certification to around 80,000ha of land in Brus Laguna, one the greatest deforestation fronts in all of Latin America. They will also be used to diversify the timber value chain and increase access to new markets for farmers.

Avery Dennison says that new jobs will be created and the organisational and business capacities of community forest enterprises will also be strengthened.

Avery Dennison chairman, president and CEO Dean Scarborough said: "By working with the Rainforest Alliance, we can improve the livelihoods of farmers and their families while creating economic dividends for the entire value chain."

Avery Dennison has been responsibly sourcing paper since 2008. In 2013, the company announced a new paper sourcing policy with guidance from the Rainforest Alliance. The company said that it is actively working to eliminate controversial fibre sources, increase certified and recycled sources, and improve environmental performance in the supply chain.

Rainforest Alliance president Tensie Whelan said: "Avery Dennison has made a significant commitment to FSC certification and sustainable sourcing and we are excited to collaborate with them on this next phase of their sustainability journey."

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Image: Workers in Brus Laguna, Honduras examine sustainably harvested timber. Photo: courtesy of the Rainforest Alliance.