Packaging materials and solutions provider BillerudKorsnäs has launched Xpression E-Com paper for the online retail industry.

Xpression E-Com paper is designed for e-commerce bags and serves as an alternative for single-use plastic mailing bags and other related solutions.

Xpression is part of the Kraft paper range that is primarily suitable for consumer carrier bags. It is compatible with existing converting machines for e-commerce bags.

The company partnered with packaging machine producer JB Machines to develop the new product.

BillerudKorsnäs business development manager Tom Hallam said: “We see increasing demand from consumers for genuinely sustainable solutions, resulting in continuous requests from our customers for a packaging material that offers low environmental impact and full recyclability.

“BillerudKorsnäs, known for challenging conventional packaging and offering innovative alternatives to the market, has responded by developing and launching Xpression E-Com, a paper which meets all the needs of this tough supply chain and provides peace of mind for consumers.”

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The company noted that Xpression E-Com is renewable, recyclable and biodegradable, and produces a low carbon footprint.

It is currently available in white and brown colours. White offers improved branding possibilities while brown gives the package a natural look.

JB Machines co-owner Walter Zanon said: “We have collaborated with BillerudKorsnäs to help introduce a paper quality that works flawlessly on our converting machines.

“The quality of Xpression E-Com paper results in high productivity and bags with great functionality and durability.

“The partnership has been very cooperative and we are happy to have been involved in the market launch of a paper quality dedicated to e-commerce bags.”

In July, Bosch Packaging Technology and BillerudKorsnäs developed a sustainable paper-based packaging concept Pearl.

During the same month, BillerudKorsnäs partnered with The Paper Straw to jointly develop the 180° bendable U-bend straw.