Sustainable e-commerce platform Boox has entered into a partnership with Canada’s package-free returns network ReturnBear to expand its services in the Canadian market.

The latest effort will allow Boox to help transition the existing e-commerce industry in Canada to an even more circular system.

The company will now offer its solutions and services to industry partners across Canada, bringing the packaging loop to life in the region.

The expansion plan is also being supported by the company’s key clients rhode skincare and Kiehl’s Canada.

Venture-backed startup Boox offers various circular packaging solutions to industry partners, brands and shoppers.

It provides its zero-waste box packaging to replace conventional cardboard boxes that are then used by brands and companies to pack and ship their products.

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Boox claims that this sustainable box packaging leads to little or zero fulfilment changes.

The boxes can be reused multiple times before they undergo recycling, helping in extending the life of associated materials and products while preventing them from entering the landfill.

As part of this initiative, customers can return their Boox boxes at any of the drop-off locations set up by ReturnBear in the country.

After receiving these returned boxes, ReturnBear will consolidate them in order to put them back into Boox’s reuse process.

ReturnBear CEO Sylvia Ng said: “E-commerce purchases and returns have a dangerous impact on the environment through packaging waste and the carbon impact of shipping.

“Retailers need to find ways to reduce waste and engage customers as online shopping continues to grow, and we are excited to partner with Boox to enable more brands to ship sustainably.”

When compared to single-use packaging at scale, Boox said its boxes can help minimise the overall environmental impact by up to 70%.

The company also claimed that through this expansion effort, it is on track to ship five million reusable boxes this year.

Boox CEO and co-founder Matt Semmelhack said: “At Boox, we are focused on ways to create a more sustainable supply chain, both for outbound shipments and returns. Our goal is to motivate retailers and shoppers to transition to a more circular economy.”