As MEPs prepare to vote on the proposed EU Packaging and Packaging Waste Regulation (PPWR), industry bodies UNESDA Soft Drinks Europe and Natural Mineral Waters Europe (NMWE) are calling for priority access to recyclates.

According to the organisations, priority access brings several benefits by promoting closed-loop recycling where technically possible and providing manufacturers with reliable access to recycled materials, enabling them to achieve the EU mandatory recycled content targets. It is also said to encourage other sectors to invest in the collection and recycling of their own products, ultimately contributing to a more circular economy.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Under the current EU regimes for recycled plastic in food contact, only recycled PET (rPET) is authorised. Therefore, securing a stable supply of rPET for beverage manufacturers is viewed as essential to meet EU-mandated recycled content targets.

However, a major challenge is the downcycling of PET beverage bottles. According to a 2022 study by Eunomia and Zero Waste Europe, approximately 68% of PET beverage bottles collected for recycling are downcycled into other PET product applications, from which they cannot be recycled back into rPET.

Downcycling reportedly breaks the recycling loop and restricts the overall rPET supply. The resultant price volatility can also delay investments in recycling, particularly on the part of SMEs.

Priority access to recyclates in Sweden and Slovakia

UNESDA and NMWE’s call is supported by deposit and return system (DRS) operators from Sweden and Slovakia, where a priority access principle is already implemented.

The Swedish Brewers managing director Anna-Karin Fondberg explains: “We see the value of having a priority access to recycled content enshrined within the Swedish DRS. This has proven to be a crucial element to secure a consistent supply of recycled content, enabling the industry to meet the EU’s recycled content targets.”

Fondberg’s statement was echoed by the Slovak DRS Administrator director of external affairs and communications Lucia Morvai, who calls a priority access right to recycled material “fundamental” and “absolutely necessary”.

NMWE secretary general Patricia Fosselard commented: “The beverage industry has demonstrated the effectiveness of a closed-loop model, but a consistent supply of recycled material is critical to incentivise investment, realise the full potential of this model and boost resource efficiency. We are not asking for special treatment. The principles of a priority access right should apply universally to any sector committed to closed-loop recycling.’’

UNESDA director general Nicholas Hodac adds: “The European Parliament’s ENVI Committee’s support for a priority access principle was a positive step towards enabling a circular economy. Wider MEPs’ support is now needed to ensure that this legal mechanism for recyclates is secured in the PPWR proposal.”