FibreForm Packaging, a joint venture between Swedish firm BillerudKorsnäs and Italy-based Curti Costruzioni Meccaniche, has introduced a new sustainable alternative to plastic called FibreForm.
Made of 100% primary fibres, the new 3D formable paper can be bent and stretched to develop creative packaging.
This eco-friendly and food-friendly paper is already being used for inline form-fill-seal packaging system called the FreeFormPack.
FreeFormPack is based on FibreForm moldable paper supplied by BillerudKorsnäs and PAM/BOM forming machine provided by Curti. It allows designers and brand managers to create unique shapes and forms.
The paper allows customisable 3D designs on packaging and it can be used on existing thermoforming equipment to produce trays used in the packaging of foods.
According to the firms, the new form of material is also cost-effective for sustaining the supply chain process from reel to reel that involves forming, filling and sealing products.
The sides of the packages are capable of being macro-formed, as micro-forming alters the intimate details of the body.
As a result, the FibreForm can transform the traditional folding cards with embossing features.
BillerudKorsnäs provides fiber-based packaging materials and packaging solutions in Europe and Asia. It operates under packaging paper, consumer board and containerboard businesses.
Image: As an insulation material on paper cups, FibreForm allows for the creation of truly unique designs. Photo: courtesy of BillerudKorsnäs.