HP unveils printhead that meets product identification needs

13 March 2018 (Last Updated March 13th, 2018 14:02)

HP has launched a 22mm-wide swath printhead that supports the industry's demands for high-speed, high-resolution marking.

HP unveils printhead that meets product identification needs
Brands can use the HP 22mm Printhead to mark packaging for anti-counterfeiting, track and trace. Credit: HP Development Company, L.P.

HP has launched a 22mm-wide swath printhead that supports the industry’s demands for high-speed, high-resolution marking.

Announced at the Sinopack event, the product was manufactured by HP Specialty Printing Systems using HP Thermal Inkjet Technology. It includes 1D and 2D barcodes and features advanced product identification, anti-counterfeiting, and track-and-trace capabilities.

The printhead allows easier integration into OEM printing systems and configuration for specific applications.

HP Specialty Printing Systems general manager Annette Friskopp said: “Product identification is used increasingly in manufacturing and supply chains to help brand owners protect products. Smart barcodes and more data-rich codes require high print quality.

“This new, wider printhead offers better image resolution at higher speeds.”

“HP is bringing advanced technology to protect products with the new HP 22mm Printhead and inks. This new, wider printhead offers better image resolution at higher speeds.”

The new solution supports various stitch-free product coding and marking applications for secondary packaging, such as pharmaceutical labels and cartons, secondary box label replacement, as well as variable data printing.

Offering a relatively high barcode reading scores and printing speeds that go up to 150m/min, the printhead has a 775ml ink supply cartridge that can be linked to a maximum of four printheads.

Users can also benefit from the flexible horizontal and vertical firing position.

According to the company, production will not be affected as the printhead can be replaced quickly.

The product will be available from the second part of the year.