Lacerta Group, a plastic packaging manufacturer, has launched its latest Seal N’ Flip packaging innovation for food retailers and brands.
The new design is expected to reduce packaging costs by up to 25% and cut plastic usage by as much as 50%.
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The design places the lidding film on the bottom of the package, creating a product-forward display that helps to attract customers, stated the company.
The Seal N’ Flip packaging solution is claimed to be suitable for displaying a variety of ready-made food items such as sandwiches, wraps, and snacks. It retains functional benefits such as tamper resistance and leak protection.
Moreover, it offers a lower carbon footprint throughout the product’s life cycle, aligning with operational efficiency goals for food processors and manufacturers.
The product is scheduled to be generally available this August.
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By GlobalDataLacerta marketing VP Craig Muldrew said: “Grab-and-go shelf real estate – especially in the refrigerated section – is highly competitive, so we designed the Seal N’ Flip packaging and stand to give brands a distinct edge.
“By using the stand to position products vertically to feature our unique back-facing lidding design, prepared foods are front and centre, creating a standout, premium look that speaks to the way consumers shop – with their eyes first.”
Lacerta stated that it can commercialise customised solutions within a six- to eight-week timeframe for those retailers and brands seeking a tailored look for the Seal N’ Flip packaging.
In 2023, Lacerta Group acquired Portage Plastics and PPC Investments for an undisclosed sum.
