US-based MonoSol has developed a new range of water-soluble films for Pacific Shaving Company’s new single-use shaving cream, Minis.
Currently available across Target stores in the US, the new film range has been used to create packets that dissolve with water in the user’s palm to provide a moisturising lather.
The new food-grade, water-soluble film shaving cream in easy-to-use, pre-measured pouches that release their contents when exposed to water.
MonoSol president and CEO Scott Bening said: “We’re always asking what can’t we put in a packet that dissolves in water.
“We have seen success in laundry detergents, automatic dishwasher detergents, food colouring, and pool and spa products in water-soluble film, so why not enhance convenience in personal care products?
“With Pacific Shaving Company, we’re unleashing a new, innovative way to deliver shaving cream.”
Packed in the newly developed films, the Minis also deliver an exact amount of shaving cream required for everyday use and for travel.
Pacific Shaving Company co-founder Stan Ades said: “By taking cues from adjacent market categories with respect to form, function, and packaging, Single-Use Shaving Cream Minis are at once completely new and completely familiar to consumers.
“Like laundry and automatic dishwasher single doses, we expect the Minis to change the way people shave, particularly in a world striving for convenience.”
MonoSol currently uses its water-soluble film technology to design various packaging applications in the fields of detergents, solid surface, composites, optical films, as well personal care products, food manufacturing, pool and spa, and transfer printing.