US-based packaging development company Novolex has unveiled its Power Prep packaging for fresh food, comprised of a laminated and insulated wrap.

Novolex paper-based brand Bagcraft manufactured the packaging, which is designed to keep food fresh as it moves from freezing, to thawing, to re-heating.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Power Prep uses non-fluorinated oil-and-grease-resistant paper, which is laminated using a honeycomb pattern to create an insulated layer.

It is also reportedly more puncture-resistant than foil or foil/paper structures and is designed with anti-curling capabilities to allow for flat sheeting when food products are assembled at scale.

The packaging is aimed at supermarkets and other foodservice operators and is available as cut sheets in different sizes or as a roll. It can also be custom printed to include brand and promotional messaging.

Novolex director of technology for paper Tim Coulson said: “When a national convenience store needed a new flexible packaging option for grab-and-go hot sandwiches, our innovation team developed a four-layer structure specifically designed to control moisture and heat.”

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Novolex’s Duro brand received a Biodegradable Products Institute (BPI) certification for its paper products in 2022.

The company operates 57 manufacturing plants in North America and Europe, including two plastic film recycling facilities. Its headquarters are in South Carolina.

Packaging Gateway Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Packaging Gateway Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving packaging industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now