UK-based rigid box specialist Pollard Boxes has created a presentation box for Chivas Regal Scotch Whisky’s new limited-edition Chivas 18 ultimate cask collection.
The new box is produced using Miri aluminium paper and provides good on-shelf presence at the stores and offers an improved opening experience to the consumers.
A number of decoration techniques such as eight ultraviolet (UV) colours, gloss spot UV, matt spot and embossing have been used to create the box.
Poly blocks and vacform fitments have also been used to create a frame to house the bottle, increasing the overall rigidity of the package.
Additionally, the blue-coloured box features a gold panel towards the base of the front and at the casing placed inside the pack.
The company further noted that the label attached on the front of the box uses print embossing and de-bossing to create a raised area, giving the impression of a separate label.
Chivas Regal project manager Frazer Birch said: “We are delighted with this presentation box, which is thoroughly practical while projecting the iconic, ultra-premium image of our whisky.
“Pollard has interpreted our requirements exactly and produced what is a complex and technically challenging design within a tight timescale and to a strict budget.”
The pack also includes a jacket door opening with magnets and an inside panel that provides a brief explanation as to how the whisky was crafted.
Pollard Boxes currently designs, manufactures and provides luxury packaging for the beauty, drinks, entertainment, gift and corporate markets.
Image: Pollard Boxes’ newly created box for Chivas Regal. Photo: courtesy of Pollard Boxes.