Packaging equipment manufacturer Sidel Group has acquired Italy-based flexible packaging firm PET Engineering to expand its packaging solutions portfolio.

Established in 1999, PET Engineering offers feasible packaging solutions in polyethylene terephthalate for the food, beverage, cosmetic, household cleaners and personal care industries. The company currently employs 40 people globally.

Sidel Group Services executive vice-president Pavel Shevchuk said: “With packaging increasingly playing a key role in any marketing mix, we are confident that Sidel and PET Engineering’s complementary strengths in packaging design, qualification and blowing process will bring the Sidel Group more business opportunities while offering customers a diversified choice of partners to materialise their creative requirements.”

Sidel offers liquid packaging solutions for various products such as water, carbonated soft drinks, liquid dairy products, juices, nectars, isotonics, soft drinks, and teas.

“We are also diversifying our packaging services portfolio to better meet our customers’ needs.”

The company provides blowing, filling and labelling solutions for food, home and personal care applications.

PET Engineering CEO Moreno Barel said: “PET Engineering is perfectly established to help Sidel expand its packaging offering, especially regarding the design of containers for water, soft drinks, liquid dairy products and beer.

“Through this acquisition, we are also diversifying our packaging services portfolio to better meet our customers’ needs.

“Packaging design has a critical impact on the whole supply chain efficiency and therefore is a key enabler of our brand promise, Performance through Understanding, and of the strategy behind it. This move will ultimately translate into solid value for the Sidel Group.”