Finland-based pulp and paper producer Stora Enso has introduced an upgraded version of its solid bleached sulphate (SBS) category board, Ensocoat.

Launched at the ongoing Interpack 2017 event, the new board is designed to offer improved whiteness to help meet the demands of luxury brands and the graphical industry.

Luxury packaging involves finishing treatments, such as embossing, foil stamping and metallisation, which require substrates to have good smoothness, whiteness and folding properties.

Developed based on customer feedback, Ensocoat has been made from renewable virgin fibre using a bioenergy-powered, environmentally sustainable manufacturing process.

Ensocoat is suitable for use in the packaging of several consumer products, including cosmetics, perfumes, champagne, spirits and chocolate.

"Ensocoat has been made from renewable virgin fibre using a bioenergy-powered, environmentally sustainable manufacturing process."

The board can also be used in high-end graphical applications, such as stationery, covers, cards and calendars.

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Stora Enso will use paper artists, films and samples to exhibit the print results and foldability of Ensocoat at Interpack 2017.

In addition, the company is presenting its renewable packaging materials and solutions, such as carton, food-service and liquid packaging boards, at the event.

A new highly tear-resistant paperboard, Ensocard Resilience, will be launched by Stora Enso at Interpack 2017.

Image: The new Ensocoat sample kit features pieces of art with stunning printing and finishing techniques. Photo: courtesy of Stora Enso.