Veritiv secures distribution rights to APP’s Chinese coated board

12 May 2020 (Last Updated May 12th, 2020 12:31)

Print and paper solutions provider Veritiv Canada has secured exclusive distribution rights to Asia Pulp & Paper’s (APP) Chinese coated board line-up.

Print and paper solutions provider Veritiv Canada has secured exclusive distribution rights to Asia Pulp & Paper’s (APP) Chinese coated board line-up.

By obtaining these rights, Veritiv will be responsible for marketing, selling, and distributing APP’s coated board products across Canada.

Coated board are used for various applications including cosmetics, pharmaceuticals and food packaging. It is also used for point of purchase displays, greeting cards, direct mailers, and marketing.

Veritiv Print senior vice-president Dan Watkoske said: “This alliance allows us to combine APP’s industry leading coated board products and global strength, with our sales expertise, warehouse space, and sourcing relationships.

“This news, in addition to our coated sheets distribution announcement made last year, will be a true benefit for print customers across the country.”

In March last year, Veritiv Canada secured the exclusive distribution rights of coated sheets from APP.

Veritiv Canada is the Canadian division of print and paper solutions provider Veritiv.

Headquartered in Atlanta, Veritiv is a North American business-to-business distributor of packaging, facility solutions, print and publishing products and services.

In March this year, the company announced today that its Board of Directors has authorised a $25m stock repurchase programme.

Veritiv is focused on managing its capital structure discreetly and expects the programme to create long-term value for its shareholders.