Rumours about possible calls to introduce plain packaging in the food and drinks industry has turned attention towards their actual efficacy in deterring consumption of certain products.
12 December 2017
7 December 2017
Dealing with stains when on the go can be extremely frustrating as there are very few truly convenient and effective solutions available to consumers.
6 December 2017
Consumers are highly sensitive to the environmental implications of packaging formats. While the implications of product formulation have long been a focus of consumers, it is becoming clear that the...
29 November 2017
As visually-driven social platforms such as Instagram and Snapchat become more prominent, consumers are increasingly at the forefront of the visual presentation of products, given their constant picture-sharing online.
8 November 2017
The Shufangzhai-branded self-heating instant mini-hotpot is claimed to be ready in 15 minutes once the user adds a final ingredient that is relatively easy to find – a bit of...
23 October 2017
Imagine a world without plastic bottles. You carry around a refillable micro-chipped bottle, top-up your account, and then redeem refills when thirsty at strategically placed beverage dispensers.
25 September 2017
Renewing mouldy, discoloured, or damaged seals and joints in the bathroom or kitchen has traditionally been a tricky task that involves specialised equipment and a steady hand.
10 August 2017
Finding a "catchy" brand name can cause a lot of headache for manufacturers. Usually all interesting nouns are already taken by competitors, and the less interesting just do not sound...
31 July 2017
The younger generation of global smokers is the least likely to continue to buy their usual tobacco brand as plain packaging becomes more prevalent in the market.
20 July 2017
Family favourite supermarket chain Marks & Spencer has announced a new initiative to cut down the packaging of more than 100 of its products to make them more environmentally friendly.