Global consumer packaged goods company PepsiCo India has confirmed its plans to launch new 100% recycled polyethylene terephthalate (rPET)-made bottles for its Carbonated Beverage category.
The announcement was shared by the company in a tweet on 10 July.
The company is introducing these bottles as part of its efforts to build a ‘PepsiCo positive’ (pep+) value chain that contributes to a circular economy system in the country.
PepsiCo India tweeted: “Introducing India’s 1st 100% rPET (recycled plastic) bottles in the Carbonated Beverage category – Pepsi Black. The initiative is our endeavour of building a positive value chain through a circular, inclusive economy where packaging never becomes waste #pep+ @SwachhBharatGov.”
In a report, the Financial Express quoted PepsiCo India’s Beverages and Sustainability senior vice-president George Kovoor as saying: “We are encouraged by the measures taken by the government to promote a circular economy in India. We are proud to launch the 100% rPET bottles of Pepsi Black.
“This an important milestone in our sustainability journey, backed by our intent to create a positive value chain and this launch is yet another step in that direction. We shall learn and evolve as we continue our endeavours to build a robust ecosystem while expanding the use of recycled content in our packaging.”
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By GlobalDataThe report added that PepsiCo India will manufacture the rPET bottles in collaboration with local plastic recycling company Srichakra Polyplast along with bottling partner Varun Beverages.
PepsiCo first committed to boost the use of reusable packaging in its beverage offerings in December last year, as part of its overarching pep+ initiative.
