Rebound will offer its insights on the quality of global recycled plastics. Credit: Rene Notenbomer via Shutterstock.

Rebound has partnered with the CPA to strengthen efforts in standardising plastic recyclates, a press release published via Zawya has said. 

The collaboration, announced at the 28th Conference of Parties, also aims to drive the United Arab Emirates (UAE) and the global community towards unified material standards.  

Go deeper with GlobalData

Go deeper with GlobalData

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

This alliance between Rebound and CPA will focus on developing data analytics and insights, specifically regarding material volume estimates in the Gulf Cooperation Council (GCC) region and the UAE.  

It will leverage Rebound’s expertise in global trade to promote sustainable packaging solutions.  

CPA chair Priya Sarma said: “We firmly believe that collaboration is not only crucial but integral to achieving a circular economy. Our partnership with Rebound will leverage the expertise of our organisations to accelerate the adoption of sustainable packaging solutions, paving the way for a more sustainable future.” 

Rebound, defined as a ‘Knowledge Partner’ to the CPA, will offer its insights on the quality of global recycled plastics and infrastructure.  

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The collaboration will include food-grade and non-food-grade materials, ensuring access to quality recycled plastics. 

Rebound general manager Maryam Al Mansoori said: “Through our partnership, we aim to combine our expertise in global trade facilitation and drive collective efforts towards sustainable solutions and accelerate the establishment of a common standard for materials globally.

“This is a crucial step towards creating a circular economy that promotes sustainable practices and ensures a healthier planet for future generations.” 

In September 2022, Rebound launched a global B2B digital trading platform for recycled plastics. 

Packaging Gateway Excellence Awards - Nominations Closed

Nominations are now closed for the Packaging Gateway Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
From rising paper prices to plastic reduction targets, Morris Packaging is tackling today’s toughest packaging challenges – and has won three 2025 Packaging Gateway Excellence Awards for it. Learn how Revopack and EcoPour deliver recycle-ready, high-impact packaging that boosts efficiency from filling line to retail shelf.

Discover the Impact