The packaging features a more sustainable cork lid. Credit: Sonoco Europe/Vitafy/vom Achterhof.

Packaging company Sonoco Europe has provided its paper-based packaging solution for some of the products offered by German health foods and well-being store vom Achterhof.

The new solution offered for vom Achterhof’s product line is more sustainable and comes with cork lids.

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According to vom Achterhof, it decided to opt for Sonoco’s paper-based solution mainly due to the packaging’s contemporary design, environmentally friendly nature, shelf appeal, and its capability to keep the freshness of the products intact.  

Sonoco highlighted that its packaging also allows companies or brand owners to offer different product sizes and prices to their customers.

vom Achterhof is a part of the Vitafy Brands Group and further anticipates that its latest effort to switch to a more sustainable packaging alternative will be noticed by its customers and is likely to create a positive response.

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Brand manager for Vitafy Brands and vom Achterhof Laif Pigorsch said: “We recognise that our customers expect us to make sustainable choices and operate in a more environmentally friendly manner. This goes all the way across the value chain – from product to packaging.

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“Nature is a part of our brand DNA. Sonoco’s packaging enables us to keep our distinctive brand while continuing to offer sustainable product lines.

“Sonoco has been excellent at driving forward our packaging optimisation process. The company is reliable, efficient and an expert in the field.”

vom Achterhof currently has approximately 200 employees and distributes up to 1,500 packages per day to its customers.

Earlier in April, Sonoco’s EnviroFlex Paper Ultimate 1.0 range achieved prequalification for How2Recycle labelling.