Packaging startup Notpla, in partnership with home care and detergent maker MACK, has unveiled a sustainable clothes detergent sachet.

Claimed to be an industry-first, the packaging incorporates Notpla’s plant-based, water-soluble film.

This is Notpla’s first commercial application of its film material into a refill cleaning product line.

Designed for homeware and laundry products, the packaging solution dissolves in water and naturally biodegrades without leaving microplastic residue.

Notpla co-founder and co-CEO Pierre Paslier said: “We are thrilled to collaborate with MACK, a company that shares our passion for sustainability and environmental responsibility. Our mission is to create innovative, plant-based solutions that challenge the status quo and redefine the future of packaging.”

Notpla’s film was one of the grand prize winners of the Tom Ford Plastic Innovation Prize earlier this year.

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The material was subjected to a nine-month biological degradability assessment, which surpassed industry-standard tests.

MACK co-founder Anthony McCourt said: “Our partnership with Notpla aligns perfectly with our mission to provide customers with a truly sustainable, eco-friendly cleaning solution that leaves zero [negative] legacy on the planet for future generations.

“We believe that sustainable packaging is not just an option, but a responsibility that we owe to our planet and communities. Together with Notpla, we are determined to make a significant difference in reducing plastic waste and promoting a circular economy.”

In September last year, Notpla partnered with European packaging company Coveris to introduce a range of recyclable food cartons.