Guessing game
Until just two years ago, many industries were in denial about the challenges faced by counterfeiters, which traditionally had been…
All articles by Michael Cushine
Michael Cushine
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Dawn of Opportunity
In an era defined by the breaking down of economic barriers and the emergence of a global market place, the…
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Eastern Promise
What do you think will be the dominant trend that will shape the European packaging market over the next few…
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All Roads Lead to Growth
The cartonboard industry performed relatively strongly in 2007, with demand in Europe higher than in the previous two years. Much…
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Unmask the Fakes
‘I hesitate to disparage technology vendors,’ Andrew Jackson begins, ‘but they have an obligation to be clear about what their…
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Fakes Target Top Brands
Counterfeit products are turning up on shop shelves, in the repair stock room and on the internet. The fakes can…
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A Smaller Footprint
The way society has addressed environmental, social and ethical issues has evolved considerably over the last 20 years. From an…
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Great Strides in Sustainability
Why would customers trust us with their health if they saw us harming the planet? From the search for safe…
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Packaged for Life
HW: What is the dynamic in the over-the-counter pharmaceutical area? CS: It is ultimately about the consumerisation of the business.…
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Beverage Packagers Still Have A Mountain To Climb
The EU Directive 94/62/EC on Packaging and Packaging Waste was introduced in 1994 to harmonise national measures preventing or reducing…